Once you have completed your profile, it is important to change the URL. Change the public URL of your LinkedIn profile This will make you more easily findable in search engines, including LinkedIn’s internal search engine! A 100% filled profile is a 40X more efficient profile, just that. To increase your SEO and your visibility, it is important to have a complete and well-filled LinkedIn profile. So, if your name is Nicolas Dupont, do not put “Nicolas Du” as a name on your profile. Note that you must have a profile with your full name so that it is visible to everyone. In the settings, you have the choice to make your profile private or public (visible to everyone). 4 points to boost your SEO thanks to LinkedIn 1. The advantage is that they are very simple. If you want to stand out from the crowd, stand out and differentiate yourself from the millions of profiles on LinkedIn today, you will need to strategize. Having a version of your profile in public mode significantly helps your SEO and helps you strengthen your visibility on the web with controlled content. However, it is possible to manage your public profile by customizing its confidentiality in the settings.

Conversely, the profile used during your connection is only visible to registered members. This public profile is visible to people who are not on LinkedIn. Unlike Facebook or Twitter, your LinkedIn profile is referenced on the Google search engine.Īs soon as you join LinkedIn, a public version is automatically published in the member directory.

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